Stay on Top of
Marketing Best Practices
As a marketing strategist, marketing is my greatest passion. This site is a place of learning, where I discuss what some of the best minds in marketing are doing to keep their edge and consistently help their clients convert more leads into customers.
If your business is good, but not great, and you feel like you could be doing more with your marketing dollars, please read my blog.
There’s no product. No sale. Just free, helpful marketing advice.
Companies I've Helped
Praise Received
DID YOU KNOW...
...that most Marketing Systems are broken?
You may have lots of leads, but if they aren't converting into actual dollars, then your marketing efforts need some real work.
The goal of every marketing department should be to build the ultimate machine to make more money consistently.
Marketing strategists rely on hard data and tried-and-true marketing metrics to get the most out of their marketing investments. By analyzing your business goals, successes and failures, and your marketing technology stack, you can begin to identify the areas that need improvement.
The ultimate goal of digital marketing is to use proven data to develop the perfect marketing machine, one that will boost your revenue, transform your goal setting, and generate more qualified leads at an affordable cost.
What I Focus On
As a marketing strategist, I deal with conceiving, implementing, managing, and reporting on enterprise marketing technology stacks. In order to do that, I use a combination of:
-
Marketing Strategy
Increase traffic, qualify more leads, and improve conversions in less time.
-
Demand Generation
Drive awareness with targeted marketing aligned to the buyer’s journey.
-
Analytics
Leverage your biggest asset by using data to improve every facet of your marketing strategy.
-
Marketing Strategy
Identify, qualify, and convert your target audience with measurable results.
-
Content Marketing
Learn how to build your brand image and qualify more leads with better content.
-
Inbound Marketing
Make your qualified leads come to you and not the other way around.
-
Marketing Training
Empower your team by instilling best practices & inspiring fresh innovation.
-
Email Marketing
Convert qualified leads and upsell existing customers with optimized email copy.
I've Been Featured In:
Latest Blog Posts
It’s easy to imagine Mark Cuban behind a desk, on television or courtside at a Mavericks’ game. It’s more difficult to imagine him…
Read MoreIn the 21st century, it’s not enough to rely on firsthand experience and consultants to train great managers: You also need the…
Read MoreMa, one of the world's most successful entrepreneurs, seems proudest that he was happy with little and able to overcame much. Jack…
Read MoreTony Robbins has been called “the CEO whisperer.” He’s coached everyone from Bill Clinton and Oprah Winfrey to Mother Teresa and Nelson…
Read MoreThere are only 24 hours in every day, and you can’t squeeze out an extra second. Yet some people manage to be…
Read More